Square Centimeters of Real Estate worth $17.5 Billion
Flash back four years, to January 9th, 2007. Steve Jobs, CEO of Apple Inc., is standing before an audience at the Macworld Conference & Expo in San Francisco, and unveiling the original iPhone to...
View ArticleAre Marketers Ready to Augment Reality?
With the advent of powerful mobile devices such as smartphones and tablet computers, consumers are interacting with media far more frequently and across a wider variety of platforms than ever before....
View ArticleChecking In or Checking Out: Geo-Regulation
Over the course of the past year, we have frequently touched on how location-based services, specifically geolocation technologies, have facilitated the growth of mobile marketing, discussing topics...
View ArticleSolavei: The Network Where Social Meets Commerce in a Big Way
Solavei™, the first social commerce network for mobile services distribution, is grabbing headlines in anticipation of its September 21st launch. Solavei™ is a new social commerce company offering an...
View ArticleShopping and the Impact of Digital Bias
A recent experience entailed visiting a prominent big box retailer’s physical location, comparing prices on a smartphone while in the building, and finding that the chain’s own E-retail site had the...
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In Time, Some Things Old Become New Again
Fashion trends tend to repeat a cycle every 20 years, except, we hope, polyester leisure suits. The Hula Hoop, model trains and hats enjoy regular reclaims to fame over time. It is attributable to...
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